A Google engineer has refuted claims that most people cannot tell the difference between paid and organic search results.
A recent article on Medium references a study on how many people can recognize search ads.
According to the study:
“More
Author Archive
How to Research, Monitor, and Optimize for Questions
Have you been optimizing your content for questions? There are a few powerful reasons for you to start doing it now:
- Niche question research is the most powerful content inspiration source
- Questions are highly engaging: Asking a question triggers
How to Create a Content Localization Strategy That Will Boost Your Conversions
There are a lot of online businesses looking for effective ways to improve and enhance their content marketing tactics. Creating locally-relevant content can help businesses increase conversions and strike a chord with their target audience.
According to the
The Rise of Instagram Sponcon? – Ignite Friday
This week: Bing shares top holiday search terms, Instagram sponconning is a thing, and wait until you hear about how many Amazon reviews for electronics are fake.
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Here’s what happened this week in digital marketing.
AdWords
Grammarly Review: The Ultimate Grammar Checker For SEO
Digital Marketing is an integral part of a modern business’ PR and marketing makeup. In fact, if you’re not doing digital marketing for your business, you’re missing out on an excellent opportunity to reach and build relationships
3 Reasons Why the New John Lewis Christmas Ad Is a Flop by @gregjarboe
Unlike their American cousins, who generally wait until Black Friday to launch their Christmas ad campaigns, the Brits start right after Halloween.
Why?
Because they don’t celebrate Thanksgiving over in the UK. So, there is no reason to wait