What is a Digital Marketing Consultant? (And How to Find the Right One)

You’ve heard of digital marketing consulting.

You may even have a vague idea of what it entails. But for many, “consultant” is thrown around as an umbrella term for anything and everything.

So in this article, I’ll answer all your questions about what a web marketing consultant is, how it works and why many businesses need one.

What We’ll Cover:

So, what is an online marketing consultant?

By definition, digital marketing is “the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.” Web marketing consultant services are aimed at targeting consumers in the right ways to get the best results for business needs. This is very different from advertising. Digital marketing consultants work with businesses of all kinds and sizes and determine how best to engage and convert clients and prospective ones.

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